C-Suite CX leaders descended in Phuket, Thailand in March 2017 for our 2nd Annual Customer Experience Exchange Asia. With a variety of sessions - from lively panel discussions to Masterclasses and Think Tank sessions - the Exchange offered an array of opportunities to network, benchmark, exchange ideas and more importantly, get answers to the pressing questions driving our audience to the Exchange in the first place.
Companies across Asia have now put customer experience (CX) at the top of their boardroom agenda. The interesting question to ask is this: how are they mapping and executing their CX strategy? To discover what these companies have planned in the short to mid-term, we have conducted a survey with CX leaders across Asia. This report will offer insights on key CX priorities, the hottest investment areas and highlight some of the challenges faced by the region's leading companies.
Financial institutions in Asia are now facing massive disruption. At a time when financial products and services are increasingly seen as homogenous, the emergence of FinTech and InsurTech has greatly contributed to the intensification of an already competitive landscape.
Coupled with evolving customer behaviours and heightened expectations, the race is on for Asia’s financial institutions to leverage customer experience (CX) as the key to driving organisational competitiveness and market growth in a commoditised market.
- Discover how you can expedite the transition of your financial institution into a customer-centric, digital enterprise
- Explore opportunities to achieve differentiation in a commoditised market through exceptional customer experience designs
- In-depth review on optimising service delivery and customer interactions with AI, chatbot and robotics
- Embed customer-centricity as an integral part of your business – from FinTech partnerships, product development to managing compliance
The CX Financial Services Exchange is on 25 - 27 March 2018 in Bali, Indonesia.