LivePerson's revolutionary LiveEngage platform lets brands talk to consumers the same way they prefer to talk to their family and friends — through messaging. Instead of a painful phone call to a 1-800 number, consumers and customer care agents can connect via mobile messaging. No more waiting on hold or re-explaining an issue to multiple reps. The LiveEngage platform also enables the use of "hybrid bots." Brands can off-load work to AI and bots gradually over time, driving down costs. These technologies can do the heavy lifting for FAQs, freeing up humans to handle the personal interactions. LiveEngage has helped major brands cut care costs by 48%, increase CSAT up to 88–92%, reduce their cost per interaction to $1.60 (compared to voice's $6–$7 per call), and reduce staff attrition from 35% to less than 10%.